3D Videos on Instagram: 10 Tips

Aurimas Pocius

Aurimas Pocius

CEO of ArchVisualizations 3D Studio working in 3D property rendering market from 2011.

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Are you interested to do a 3D Rendering of your real estate project? Please contact us and we will do our best to help you.

Recently, Instagram has witnessed a real-time transformation with an emerging trend of reels and background music. With a rise in 3D videos, Instagram has gone from a mere social media platform to a mini-vlog platform serving as an archive for your memories or brand.

3D technology, which was once the forte of Hollywood blockbusters, has now extended its wings and reached the Instagram platform. With its expansion to Instagram, the 3D videos have been trending ever since. Here in this blog, we will dig deeper into the ways you can create 3D videos on Instagram.

Why You Should  Create 3D Content

Today, people face the attention deficit with a shorter attention span than ever before in the history of mankind. Furthermore, surfing fatigue is also a real thing that makes people exhausted after hours of Instagram surfing. 

Hence in an era where people face attention deficit and surfing fatigue, you must create content that stands out to sustain in a competitive environment on Instagram. 

To do so, you will need to create content that is engaging enough and attracts the eyes of the viewers, and 3D video is one of these tools which can help you to create exciting and immersive content.

3D video is perfect for new real estate projects and new products as it helps you to show every detail of your product flawlessly, you control everything in it (materials, colors, shape) and surroundings (lights, shades, backgrounds, environment).

Curate Quality Content

You can create engaging content by creating 3D videos and editing them in a way that matches contemporary aesthetic trends. You can use these 3D videos to tell your stories intriguingly. Furthermore, you can curate 3D videos that spread the word about your brand or create awareness regarding your public service agenda.

These 3D videos can be a great marketing tool for your brand. With these 3D videos, you can create videos that not only engage, but also evoke emotions, leaving an impactful impression on the viewer.

You must have seen many Instagram influencers producing quality content that hits you hard. Remember that not only do they invest their energies in writing a solid script, but they also consume themselves in creating  3D videos that are visually appealing.

Therefore, if you are inspired by any of the content creators on Instagram, also look at their cinematography and video quality in addition to the scripts and words they share in their videos. All in all, for you to sustain on Instagram, you need to create 3D videos for your page. Only then will you be able to hit more reach and influence more people?

This blog is all about ways you can enhance your reach and expand your audience. Here we will dive deeper into the workflow of creating 3D videos on and for Instagram. The guidebook will range from understanding the foundations of 3D video creations to honing the art of balancing audio and visuals. 

We will explain the ten expert tips in this regard, which means you should not go by your reflexive attention span but rather stick along and find out more.

Evolution of 3D Videos on Instagram

The content creation on Instagram started from the rudimentary concept of mundane images with the added spice of captions that captured users’ attention. However, the content creation has now come far from uploading mere pictures or Canva edits on Instagram.

Here, we must admit that the evolution of digital content creation on social media platforms has never been short of technological advancements. The advancements, which seemed like a sci-fi fantasy in the past, have turned out to be the splendid reality of today. 

Thus, as a content creator on Instagram, you have multiple options to stick with if you wish to create a video that stands out. Furthermore, you can use different features from different 3D video editing apps that make your content the one deserving of people’s attention.

Benefits of 3D Videos on Instagram

  1. Enhanced Engagement: 3D videos can capture the attention of viewers more effectively than standard videos. The immersive nature of 3D content encourages users to spend more time interacting with the post, potentially increasing engagement metrics such as likes, comments, and shares.
  2. Innovative Content Delivery: Offering content in 3D allows creators to present information in a more dynamic and visually appealing way. This can be particularly beneficial for showcasing products, educational content, or visual storytelling, providing a richer context and a more memorable experience.
  3. Increased Visibility: Instagram’s algorithm favors engaging and unique content. By leveraging 3D videos, creators can stand out from the crowd, increasing their chances of being featured on the Explore page or recommended to new audiences, thus enhancing visibility and reach.
  4. Improved Brand Perception: Brands utilizing 3D video technology can position themselves as innovative and tech-savvy. This can improve brand perception among users, especially among demographics that value creativity and technological advancement.
  5. Better User Experience: 3D videos offer a more immersive and interactive user experience compared to traditional 2D content. This can lead to higher satisfaction levels among viewers, making them more likely to return to a creator’s page or recommend the content to others.
  6. Creative Freedom: The use of 3D technology in video creation opens up new avenues for creativity and experimentation. Creators can explore different storytelling techniques, visual effects, and interactive elements that are not possible with standard video formats.
  7. Competitive Advantage: As 3D content is still relatively uncommon on social media platforms like Instagram, early adopters can enjoy a competitive advantage by captivating audiences with novel viewing experiences.
  8. Enhanced Product Visualization: For businesses, 3D videos offer an unparalleled opportunity to showcase products in a comprehensive manner. Potential customers can get a better sense of the product’s features, design, and scale, which can aid in the decision-making process.
  9. Educational and Informative Content: 3D videos can be especially powerful for educational purposes, allowing complex subjects to be visualized in a way that is easier to understand and engage with.
  10. Community Building: Unique and engaging 3D content can help foster a sense of community among followers, encouraging user interaction and creating a loyal audience base.

Tip 1: Basics of 3D Video Creation

3D video creation involves generating content that gives the illusion of depth perception, enhancing the viewing experience to make it more immersive.

This process typically requires the use of specialized software that can create three-dimensional models, animate them, and render these models into a sequence of frames to form a video. Cameras or devices that can capture images from multiple angles simultaneously are also used to record real-world scenes with depth information.

Post-production techniques, such as 3D modeling, texturing, and compositing, are essential to refine the video, add effects, and ensure that the 3D illusion is convincing. The final product can be viewed with 3D glasses or on 3D-capable displays, providing audiences with a more engaging and interactive experience.

We create 3D videos with Unreal Engine or 3Ds Max software which allows us to create photorealistic footage.

Tip 2: Crafting Compelling Storylines

Your excellent cinematography and unmatching video editing skills may go in vain if you are not providing your audience the quality content. Know that the quality of the content also includes scriptwriting in addition to videography. 

To ace scriptwriting, you can follow certain tips. For instance, you can start by adding an emotional touch to your video. You must create a storyline that is emotionally exaggerated enough to evoke the sentiments of the viewers.

You can sprinkle the video with a touch of emotions that can range from excitement to discontentment to sorrow. Pay special attention to your tone and dialogue delivery, which should go by the message you are trying to convey.

One of the ninja techniques is to grab the attention in the first ten seconds and hook the viewer through your compelling opening statement. Your opening statement should be a unique one and should instantly attract attention.

Tip 3: Leveraging Creative Visual Effects

Visual effects in 3D videography provide a playground for creativity where you can experiment as much as you can. These visual effects will serve the aesthetics that go by the mood and agenda of your video.

In addition to this, you can use dynamic animations and other interactive elements that immerse the viewer in your 3D video. As we know now, 3D videos are all about dimensions and depth. You should deploy visual effects to create illusions on the texts and another perspective of your video.

Tip 4: Optimizing for Instagram’s Algorithm

As an Instagram user, you would know that the algorithm of Instagram keeps changing with time. However, these algorithms primarily favor content that engages more people and sparks interactions. 

In order to comply with the algorithm and enhance your reach, you must create content that elicits more likes, comments, saves, and shares. Furthermore, you should also use hashtags that are most relatable and trending on Instagram. 

While uploading a video, you should also strategically plan the time when you upload your content on social media. According to studies, a certain time slot results in more reach than the other. Hence, experimenting with the uploading time will help you figure out the apt time for uploading your content online.

Tip 5: Harnessing the Power of Audio

Audio that matches the vibe of your video can spice up your content to a greater degree. With apt audio, you can maintain a certain mood in your videos and keep the viewers hooked to your content. 

The audio of your video can be anything from a clear, comprehensive voice-over to relatable background music. Whatever audio you choose, make sure it doesn’t disrupt the mood or vibe of your 3D video.

Be sure to add audio that is clean and free of any background noise that may make your viewers uncomfortable and irritated by it. This can reduce the engagement of the viewers and your content tends to create no response online, which is a piece of bad news for you, as an Instagram influencer.

Tip 6: Experimenting with Interactive Elements

Instagram features many options that enhance post engagement on your Instagram profile. For instance, you can keep your audiences connected to your content by engaging them in interactive polls, quizzes, and clickable hotspots.

Netizens love to share their opinions when given the chance. You can create polls on the hot topics of the time and keep them interested in your content. Furthermore, when you communicate with your online followers directly, they also feel more deeply connected to your content.

Tip 7: Collaborating with Fellow Influencers 

You can bring in the audiences of your fellow content creators on Instagram by collaborating with Instagram influencers.  When you collaborate with other Instagram influencers it enhances your reach, and your content gets introduced to more people.

That way, you can get more followers that relate to your 3D videos and respect your content on Instagram. Hence, co-creating can be a good platform for cross-promotions.

Tip 8: Engaging with Your Audience

There are some tips that you can follow to keep your followers connected to your Instagram profile.

The key tip is to actively communicate with your followers. You can reply to your audiences in the comments section, go live, and respond to your inboxes from your followers. These practices will help you keep the numbers on Instagram constant.

Tip 9: Planning Your Content Strategy

You must always keep a sharp eye on the sort of content that evokes more engagement on Instagram and the one that goes bland and unnoticed. That way, you will be able to plan your content strategy.

You must analyze the metrics and be conscious about creating content that is relatable to a large group of people. Furthermore, to enhance your reach, you should also keep your content updated with recent trends.

Tip 10: Stay Updated with Trends

The last thing you should do as an Instagram content creator is to keep an eye on the ever-evolving content trends. You must have a good insight into which trend is going extinct and which new trend is taking flight.

You can use the viral audio or the music or the video theme to instigate the Instagram algorithm. When you hit the Instagram algorithm strategically and aptly, you can then get millions of hits on your 3D videos on Instagram.

There you go; we have uncovered and explained the ten tips for you to grow as an Instagram content creator. Keep in mind that 3D visuals play a significant role in making your videos appealing and captivating for the viewers. Furthermore, you must also pay attention to the storytelling to bring in more traffic to your content.

Final Words

Creating 3D videos on Instagram may seem like fun but it can involve multiple strategies. Uploading and strategizing your Instagram content is never a no-brainer because it includes proper planning and critical analysis as well. However, you can follow the tips provided above and attract the audience you want.


Q. Are there any specific software or apps recommended for editing 3D content?

You will find a plethora of video editing apps and software online. These range from a beginner-friendly tool to a more professional one. You can use Adobe Premiere Rush, FilmorafGo, or iMovie for very basic editings that include trimming, cropping, and adding effects. For more professional features like animation and 3D modeling, you can rely on Blender, Cinema 4D, and Adobe After Effects.

Q. How can I make my 3D videos stand out in a crowded Instagram feed?

There are multiple tips you can follow to make your 3D videos stand out on a crowded platform like Instagram. You can start by focusing on intriguing storytelling. Furthermore, you can spice up your video by adding audio that goes by the theme of your video and is currently trending on Instagram.


3D Videos on Instagram: 10 Tips

Article by
CEO of ArchVisualizations 3D Studio working in 3D property rendering market from 2011.

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Are you interested to do a 3D Rendering of your real estate project? Please contact us and we will do our best to help you.



Are you interested to do a 3D Rendering of your real estate project?

Please contact us and we will do our best to help you.

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